Thought leadership can be a powerful vehicle for impacting the world with your meaningful message. Here's what it actually looks like in two examples.

Creating great content is a journey, and it can be hard to know if you are headed in the right direction. After you've defined your audience, you’ll want to take a turn and think about how you sound to your audience.

You can’t just dive into blogging without thinking through a few things that will help guide the content you create. A key step is to decide how you want your content to impact your audience.

The term “thought leadership” is near the top of the list for trending buzzwords in the marketing industry as we enter the 2020s. It’s such a ubiquitous term, and so many people are using it, that I’m surprised there isn’t a universal-accepted definition. It’s about time we have one.

Building your online platform is a major key to successfully launching your book. Publishing an opinion piece online is a great way to drive a conversation and establish yourself as a thought leader in your space, and increase book sales.